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Project Management & C3 Deployment (C3PM)

-- Background --


Traditional project management methods work best when a decision has already been made and the project team is formed to implement it.

-- With C3 Inside --


The traditional approach is not so good when the symptoms of a problem (or opportunity) are known but what is NOT known are:
  • The real nature of the problem/opportunity and its causes
  • What customers (either internal or external) really want, versus what they experience, especially in a non-widget context
  • What evidence is needed to make a compelling, unimpeachable case for change
  • How to “sell” the solution to decision-makers, using objective and subjective data
  • How to sustain implementation of the change


This is the situation most often faced by project teams set up to make significant improvements. This can be related to business growth, quality, customer satisfaction, innovation and new product/service design. These are the reasons to use C3 Project Management & Deployment (C3PM). Think of two cases where this is relevant:

  • The goal is to find out which healthcare customers could benefit the most from changes they could make in their lifestyle, determine what will best motivate them to make those changes, figure out what it will take to support such changes and quantify the impact of the change.
  • You arrive at a crime scene where there is blood on the floor, no bodies, no weapons, no suspects and the room is a wreck. And everyone wants your team to find out who did what to whom NOW, so justice is done. The solution requires a skilled team of Crime Scene Investigators (CSI) who use the best methods and have the latest tools.

While C3PM works well for traditional projects, it really shines with challenging projects where stunning improvement is the goal. The required CSI-type discipline, tied to the psychology of how to win the case in court, is embedded in what you learn in C3 Project Management & Deployment (C3PM). The methodology for this workshop is based on the innovative customer-centered culture (C3) principles first published in Robin Lawton’s best-selling book, Creating a Customer-Centered Culture: Leadership in Quality, Innovation and Speed.

“This model is one that can be effectively used by decision makers as well as every individual in the organization. It is the most effective model I have seen in my 15 years in management. It is a powerful change tool.” David Leary, Director, Lawrence Livermore National Laboratory

“This training was the most eye opening & innovative workshop that I have experienced!!" Sheila Langston, U.S. Coast Guard, Work-Life

FOR MORE INFORMATION SEE:
Deployment Training: Project Management & C3 Deployment Team Workshop (C3PM) - Included C3 Facilitator Certification



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